ARTSPIRED | Peter HilscherArt Director | Photographer
As a photographer, he has learned what must be in focus: The essentials. Everything else is a bluff. That’s why he loves pure and clear design, which turns advertising into timeless communication. This passion brought Peter many years into his work as a photographer and art director. Today he pursues this claim as head of the graphics department in a media agency in Hanover. His competence is creativity at the touch of a button. His strength is the ability to distinguish the essential from the superfluous. Just a dazzle. And after work? He is most of all outdoors with his family and is inspired by the simplicity of things.